Monday 30 April 2012

Target Audience.

As our film is aimed at people who are interested in superheroes, I think they would be interested in reading Comic books such as Marvel Comic Books. This is because Marvel have a range of superficial superheroes in their range of comic books and in our film we have 3 rural superheroes. Another hobby that I target audience may have is Exploring. If a person is into exploring nature and its qualities, then I'm sure if they were to watch our film they would be on the rural superheroes side as they care about  nature as well.

I think the rating of our film we achieve in the UK will depend on how well we distribute. If we distribute it widely for example: through productions houses, art houses and film festivals, we would have an increased chance of receiving a high rating. If we were to distribute through those 3 methods, I think we would receive a rating of 3.5-4/5 due to the fact it is an independent film so it has a higher chance of not doing so well compared to mainstream films.

I think the other media works our target audience will regularly use will be TV magazines, magazines and websites. BY having access to all of these our target audience gets to collect things form the magazines, receive online offers through websites and have TV listings on when their superhero related programs are on.

films that are similar to ours, that I target audience would've seen would be Austin Powers, The Boat That Rocked and Submarine. These are all films that are related to the 1960's. As our hippie character is quite dominant in our film, we would associate hippie films to do with Rural Superheroes.

Our average audience member would probably shop for clothes online. If someone chooses to see only hybrid/sub genre films, they are more likely to wear alternative clothing. Alternative clothing is more common to be found online. Buying online means that they could search for any type of clothing and most likely get it.

We would advertise our film in cartoon magazines, comic book magazines and in newspaper agents.

I think if we were to show a trailer of a film somewhere, we would have to think strategically. We would have to bear in mind that we need to show it to a maximum amount of people as we possibly can. If I was to chose where the trailer would be shown, I would chose film festivals due to the high number of people attending them.

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